Quack Word #39: ‘Superfood’

February 2, 2007 10

Regular listeners to BBC Radio 4’s Womans‘ Hour will have recently heard nutritionist Suzi Grant extolling the virtues of so-called superfoods. Quackery, I say. But what on earth can be wrong with a superfood? Surely eating foods rich in nutrients has nothing to do with quackery, but is just common sense? I don’t think it is quite that simple, and I would contend that anyone using the word ‘superfood‘ is [read more…]