Society of Homeopaths ‘Taking Legal Advice’ to Fight the ASA.
In September, the UK’s Advertising Standards Authority wrote to all homeopaths informing them that it would be taking action against homeopaths that did not comply with the rules for making claims in advertising. It has taken the ASA many years to get to this position after trying to work with homeopaths and their trade bodies to ensure they cleaned up their act. The Nightingale Collaboration has been campaigning hard and working with the ASA to ensure the alternative health sector of the advertising world complies with the rules. Homeopaths have, of course, taken umbrage. Homeopaths want to be free to [read more...]